Our Methodology:
Your Internet marketing campaign will be geared towards delivering the maximum amount of pre‐qualified visitors to your website landing page and then getting those visitors to convert into customers.
First, we will add website analytics monitoring technology to your site, and test your niche by through a survey to ask them what they want and refine your product offering. We will then implement a pay per click search engine marketing campaign to determine your most valuable keywords. Once that is in process and we have identified your most valuable terms, we’ll begin an organic search engine optimization campaign to make sure your website is listed prominently on the search engine results pages for these terms.
We will create and test various ads to determine the most effective message that gets the searcher to click and visit your website landing page.
If they choose not to buy right away, we will still offer them something of value in exchange for their email address (i.e. a free report, coupon, special offer, etc.) so that you can develop a relationship and trust with the prospect and remain on their mind when they do become ready to buy.
These email addresses will be automatically entered into an automated email marketing system which will send the prospect the information that was offered. The system will then continually send the person additional valuable content (which we’ll help you create) such as tips, videos, frequently asked questions, or a newsletter to build further trust with the prospect and create a feeling of reciprocity.
We will continually test, monitor and modify your campaign as needed to achieve these goals.
Contact us today for a customized quote with a free 42-Point Website Action Plan!
